Physicians Formula is a brand I often walk right past whenever I go to any given drugstore. Not because I'm uninterested, but mainly because I'm overwhelmed and they just have so much stuff to choose from. I'd go crazy and the flesh is so weak. There's been a buzz over this one particular product and I just couldn't pass it up! You no longer need to spend a lot of money on incredible, high-quality gel liners. Physicians Formula debuted a new (and amazing) line of gel liner trio's for specific eye colors (Brown, Blue, Green and Hazel). It doesn't matter what your eye color is, you can buy all four sets, but they just separated them to make it easier for beginners to stick to colors that would compliment their individual eye color. I picked up the 'Brown Eyes' set, but please believe I'll be back to get a few of the others. They're on sale right now at CVS for 40% off the $10.95 price tag, so scoot your juicy booties on over there and pick these up!